Dig into Digital Optimization

Realizing brand and digital marketing potential for built environment professionals. We serve architects, engineers, and construction firms nationwide.

Position Your Business as an Industry Leader with Effective MarketingPosition your business as an industry leader. And build a powerful marketing system to achieve your potential.

Many architecture, engineering and construction (AEC) firms rely on outmoded marketing programs that don’t engage prospects like they used to, making it harder to drive growth and exceptional profitability. They have been slow to adopt modern digital marketing techniques and tools, which are critical to reach today’s buyers—who increasingly find and evaluate potential AEC partners online.

Key Marketing Tactics

Customer Retention + Marketing + Sales All-In-One System

  • Connect your POS to the CRMS for automated follow-up and marketing 
  • Manage your customer data & communications from one platform  
  • Automated marketing campaigns set up w/o you doing any work 
  • Capture name & email addresses of people who visit your website & make them a new contact for follow-up lead generation and sales 

JAR B2B Marketing

  • Use this ideal customer data to create a target list of businesses that fit your ideal customer profile
  • Custom messaging and automated follow-ups
  • Use ABM to create customized campaigns that resonate with your target companies’ needs, ensuring conversion
  •  Use data and analytics to gain insights into customer behavior
  • Tailor your marketing efforts by leveraging industry research

Email & SMS Marketing

  • Set Up Automated Campaigns for Repeat Business
  • Drive loyalty with targeted, automated retention emails for 365
  • Educate customers on projects, trends, regulations
  • Respond to inquiries via text from your desktop/app CRM
  • Reach clients faster with automated missed call text back
  • SMS is a dependable way to send important and time-sensitive information

SEO Website
Optimization

  • Rank higher in search engine results pages (SERPs), making it more visible to potential visitors
  • Responsive Website Designs Tailored to Architects & Engineers
  • Optimize relevant keywords to attract a larger audience
  • Chat widgets 
  • Dominate Local Searches
  • Optimize for Industry Keywords: Target searches like “civil engineers near me” or “landscape architects” near me

GeoFence & GeoTarget Your Business

  • Target Every Visitor with Precision Ads: Reach anyone who’s walked through your doors with custom campaigns
  • Keep Your Store Top of Mind Year-Round: Serve ads consistently to past visitors, driving repeat business
  • Maximize ROI with Visitor Retargeting: Ensure every customer sees your promotions, events, and offers
  • Create a Marketing Retargeting Database of all foot traffic into your store.
    Turn every visitor into a potential repeat customer with targeted follow-up advertising

Attract Right Talent

  • Target Your Ideal Candidates: Ensure your SEO makes you visible 
  • Offer convenience:  Make it easy to apply to your firm through your website
  • Speak the language of your employees: Speaking about your office culture and your team values 
  • Benefit from your unbuilt projects: Make sure you keep a good balance between communicating what matters to your future employees and clients vs. the value which matters for you and your brands like your project work and culture on all social platforms

Reputation
Management

  • Develop a solid online reputation through regular, constructive interaction, excellent content, and a client-focused strategy

  • We put strategies into place to encourage happy clients to provide reviews

  • Stay Top of Mind Year-Round: Deliver consistent content to attract new projects

  • Analytics: We offer frequent data on opportunities for development related to your online reputation

Frequently Asked Questions

Why Partner with Us

Flexible Terms Tailored to Your Needs

Our adaptable agreements and affordable budget options are designed with small business owners in mind. Whether you’re just starting out or looking to expand, we create custom solutions that align with your goals and resources.

 

Dedicated Team  Supporting You

When you work with JAR, you will work with a dedicated team or experts including a project manager, graphic designer, digital ads manager, software automation specialist, and  Website SEO manager—all focused on your success. Each team member brings specialized expertise to ensure every aspect of your project implementation, marketing and advertising campaigns are successful.

Affordable Comprehensive Services

Get professional-grade marketing and automation solutions without breaking the bank, ensuring maximum value for your investment. We make it easy for small businesses to access top-tier services that drive real, measurable growth.

Ready to learn more?

Speak with one of our experts today.

JAR logo

JAR is transforming the AEC industry with our dynamic CRM and digital solutions, specifically designed to streamline project pursuit and enhance client relationships. Our focus is on making real, positive impacts on the daily lives of AEC professionals. By centralizing critical project data, improving collaboration, and leveraging advanced analytics, JAR empowers you to pursue and land the right projects. 

JAR Consulting Group LLC

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